Apple Opens Up For App Feedback from Customers

The inability to reply to customer inquiry by its developers has now been overcome by Apple on the app store and Mac App store.

The latest developer manual indicates that the iOS 10.3 beta software launch, in their latest handset, will also entail the developers to ask for inquiry in different ways in combination with the questions posted publicly on its app. The android developers on the other hand, always had an upper hand, since they were able to respond to the customer inquiries on Google play for a long time.

The problem with the system of review and ratings of Apple, has been lingering for a long time, as the system was outdated and has been a reason for the irritation of its maker and users alike.

The system could not respond to the negative feedback of users, which was a major setback for its developers as other users can also see the feedback and the developers couldn’t reply to the criticism and resolve the issue.

For instance, a user facing a problem related to an app was resolved, but the inability to inform the user about it, must have stopped many users from using the app as the reviews remained unanswerable.

Additionally, the public grievances give a negative impression to the users and effect business as many people read about the reviews before getting a new app. The feedback also serves as a report card to know about the activeness of the developers and the support they provide to the application.

These comments support the download or purchase decision of the user and whether the app is worth investing. In this competitive world, when a new app is getting developed on a daily basis, it becomes mandatory to keep the system updated.

The development by Apple will serve as a welcome change, as the company is also taking efforts to introduce a pristine way to ask for feedback in iOS 10.3.

The development of the modern API will empower the developers to direct the users to rate or evaluate the app in the course of their usage, without being diverted to the App repository. This will enhance the user experience as it will not force the user to rate the app the moment it is being opened.

The developers have been aiming to have reviews also because these positive ratings, aids in the maintenance of good rank which cheer more downloads.

The users have had a horrible experience while rating apps as they have been often blocked in the midst of, using an app and asked to come back to the app store, where the mandatory sign in to the apple account is desired. Only when they have successfully signed in they are allowed to share their feedback.

The latest API will enhance the user experience and the app makers will be able to regulate the timing when they want to have a review of their user.

The latest report from Jim Dalrymple of “The Loop”, suggest that the changes will only allow the developers to ask review thrice in a year. The user who has already registered their review can’t be asked again for a feedback. In addition to that, there will be an option to switch off notifications related to app reviews in the Apple settings.

The developer needs to address another feature in the new iOS, which is the new Apple File System, APFS; the feature first appeared in the Sierra 10.12 beta.

The APFS is designed to boost the devices with solid storage, provide strong encryption and manage free hard drive space. The new iOS will offer its customer features like Siri integration with apps, cricket scores and more.